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FitBit: Fastest Growing Company in America

This is a very good interview with FitBit CFO, William Zerella. “Our investments in R&D support our focus on bringing both new hardware and software features to market that will continue our growth, and that have helped us become and remain the global wearables category leader,” he said.

The new FitBit Blaze is currently the best-selling smartwatch at Amazon. It will be interesting to see if they can maintain their blistering growth into the 2016 holiday season.